NLP is a practical study of minds
Neuro Linguistic Programming, NLP, has become a widely accepted
model of the processes we experience to experience reality.
Developed by Richard Bandler and John Grinder during the
seventies, NLP was popularized by Tony Robbins during the eighties and is now
required learning according to top performers in persuasion, therapy, education,
management, marketing and sales.
Here
is why it's called Neuro Linguistic Programming:
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Neuro: Reality
is processed by our five senses and nervous system into experience.
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Linguistic:
Our experience is coded, organized and given meaning by language and non-verbal
communication systems.
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Programming:
Discovering, using and changing our behavior, language and non-verbal
communication systems to achieve desired outcomes or directions.
NLP is an attitude, a methodology
and a technology.
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An attitude
characterized by a sense of curiosity and adventure and a desire to learn
how to find out what kinds of communication influences somebody and
the kinds of things worth knowing... to look at life as a rare and unprecedented
opportunity to learn.
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A methodology
based on the overall operating presupposition that all behavior has a
structure... and that structure can be modeled, learned, taught, and changed.
The way to know what will be useful and effective are the perceptual skills.
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An innovative technology enabling
the NLP practitioner to organize information and perceptions in ways that
allow them to achieve results that were once inconceivable.
Many Fortune 500 companies
are using NLP to guarantee that their sales, customer service, trainers, facilitators,
and managers will have the edge over their competitors.
NLP practitioner training teaches
participants all the basic skills of NLP so that they can begin applying them
immediately. As they begin to understand how the brain works and the language
that drives it, participants find themselves creating new ways of maximizing
their effectiveness.
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Being able to take effective action in spite of any fear,
is a very real power.
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Enjoy more by producing feelings of strength and confidence
(or any feelings they want) in any situation.
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Create positive, pervasive changes in their life and the
lives of those close to them.
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Begin achieving their goals elegantly and rapidly.
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Accomplish what they desire by rapidly acquiring the strategies
of those who are already doing it.
Success, for the most part, is controlled by a persons
ability to communicate with themselves and with others. NLP describes the structure
of that experience and ways in which to use it:
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As information that powerfully transforms thought,
behavior and language.
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As an amazing tool to acquire new behavioral capabilities.
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As a way to change perceptions of experiences.
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As a way to control unconscious mind.
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As "the power tools" in business.
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As a persuading capability.
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As skill modeling tools.
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As rapid learning.
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As awareness.
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As creativity.
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As healing
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As fun.

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